Athletes In Business

Derek Carr Philanthropy

Derek Carr Intent On Providing Others With Opportunity

  • Derek Carr is in the midst of a five-year, $125-million contract and he's sharing the wealth.
  • His philanthropic endeavors include a Fresno State scholarship and campaigns with a children's hospital.

Derek Carr is making plenty of money as the Oakland Raiders starting quarterback and he wants to make sure he’s giving some of it back. Carr signed a five-year, $125 million contract in 2017, which is also reportedly backloaded so he’ll make more of the contract once the team moves the tax-friendly state of Nevada next season. Grateful for making money playing football, Carr wants to make sure others feel a similar blessing. “When we were blessed to play in […]

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Isaiah Stanback fitness

Stanback Building Strong Business Foundation Following NFL

  • Following six surgeries in five seasons, Isaiah Stanback has also built his post-NFL career in the gym.
  • Beyond his fitness studio, speaking engagements and an XFL front office job have also come calling.

During his NFL career, Isaiah Stanback made it a point to talk to team support and business staff as much as possible. Stanback played parts of four seasons in the NFL – with stints on five teams from 2007 to 2012 – and knew his time as a wide receiver was likely to be short. So when he had the opportunity, he’d chat with those around sports to see where he might be able to take his life after football. […]

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How LinkedIn Led Two Saints Greats To Main Squeeze Juice Company

  • Since being founded in 2016, New Orleans-based Main Squeeze Juice Co. has added Saints legends Marques Colston and Thomas Morstead as partners.
  • With 12 locations across the southeastern United States, CEO Thomas Nieto hopes to have 200 Main Squeeze stores in development in the coming years.

Spending 10 years with the New Orleans Saints, Marques Colston had plenty of successful connections on the field. When he hung up his cleats in 2015, the former New Orleans Saints receiver retired as the team’s all-time franchise leader in receiving yards, yards from scrimmage, receiving touchdowns, total touchdowns, and total receptions – and as a Super Bowl champion. Three years later, Colston was scrolling through his LinkedIn feed when he received a message that has led to a successful […]

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Aaron Donald Emerges As One Of NFL’s Most Marketable Players

  • NFL endorsements usually go to QB's like Tom Brady. But reigning Defensive Player of the Year Aaron Donald is bucking that trend, scoring endorsement deals with Pizza Hut and other brands.
  • Aaron Donald's "personality is a perfect fit for our brand and we’ve had a lot of fun with him so far," says Rachel Meyer, Pizza Hut's director of brand marketing.

Aaron Donald of the Los Angeles Rams is emerging as the modern-day Mean Joe Greene in more ways than one. Like the ex-Pittsburgh Steelers Hall of Famer before him, Donald reigns as the NFL’s best defensive player.  Also like Mean Joe, the 28-year old defensive tackle is one of the few defensive stars to become a sought-after endorser by major brands. Most NFL endorsement deals flow to quarterbacks like Patrick Mahomes of the Kansas City Chiefs and Tom Brady of the […]

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Lofa Tatupu ZoneIn

After Injuries Derailed NFL Career, Linebacker Starts ZoneIn CBD

  • Left with chronic pain from football and 10 surgeries, Lofa Tatupu discovered the benefits of CBD.
  • With a projected $23 billion industry by 2023, Tatupu sees plenty of runway for his ZoneIn CBD.

Lofa Tatupu had a promising start to his career with the Seattle Seahawks, as the linebacker was a Pro Bowler in his first three seasons.  Then, Tatupu ran into injury issues in 2008, which stymied his career. He played his last NFL game in 2010, before going on to a post-career life full of chronic pain and lethargy.  That was until he started dabbling with CBD, which he said has given him a new life and a new career as […]

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Recapping the 2019 Athlete x Brand Summit

(BrandForward is a proud partner of Front Office Sports) On September 24th, BrandForward hosted the latest in their Athlete x Brand events at the headquarters of the Pac-12 Network in San Francisco. Throughout the day, athletes and representatives from brands, players associations, agencies and media platforms came together for a day of conversation and networking. Participants also had the chance to ask questions and learn from experts in this subsection of the sports industry in a variety of panels. “Each […]

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Cannabis CBD athletes

Cannabis, CBD Industries Offer Athletes Plentiful Opportunities

Athletes have long been connected to marijuana – often maliciously or negatively.  Now as the CBD and marijuana industries are evolving, both current and former professional athletes are becoming some of the most influential voices helping to change the perception around the products. Perhaps the most vocal and successful marijuana entrepreneur athlete thus far is former NBA forward Al Harrington, whose company Viola recently closed on a $16 million funding round, led by Gotham Green Partners. Before the most recent […]

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Edyoucore Bart Scott Antoine Walker

Bart Scott, Antoine Walker Sharing Financial Lessons With Young Athletes

As more money flows into the world of sports and the pockets of athletes, it’s more important than ever to ensure young athletes are educated and older athletes are quick to join the cause. Former NFL linebacker Bart Scott and former NBA forward Antoine Walker are aiming to do just that, joining a new effort to help improve the financial literacy of fellow athletes. Launched this spring by former Morgan Stanley sports and entertainment division managing director Drew Hawkins, Edyoucore […]

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Q&A: Bryce Harper On His Approach To Business Off The Field

Bryce Harper has never been far from the spotlight. Compared to LeBron James in a Sports Illustrated cover story when he was 16 years old, his profile has only grown since he was chosen first overall in the 2010 MLB draft by the Washington Nationals, subsequently winning the 2012 National League Rookie of the Year award en route to six All-Star selections and a 2015 NL MVP. It only further increased this past winter, when he signed a 13-year, $330 […]

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Craig Robertson Trucks

Saints’ Craig Robertson Setting Up Generational Wealth With Trucking

It’s no secret athletes in recent years have expanded their business and investment dealings, helping shift a narrative of athletes going broke post-playing career. For Craig Robertson, the New Orleans Saints linebacker and captain, he is able to pinpoint a moment it hit for him: the 30 For 30 documentary “Broke,” which highlighted the ways athletes ended up penniless. “When that came out, it started a wave of younger guys focused on not going broke, and it continues with everyone […]

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