Athletes In Business

Jerry Rice-A-Roni

Rice-A-Roni Connects With Jerry Rice In Natural Partnership

Jerry Rice finally has entered a partnership he’s waited on for years.  The Hall of Fame wide receiver is heavily involved in a new campaign with Rice-A-Roni and Pasta-A-Roni, and he couldn’t be happier to be partnered with the brand that shares his name and a city.  “We’re both San Francisco treats,” Rice said, in reference to the brand’s famous tagline. “I’ve always wanted to do something with them and it was just meant to be that it’s happening now.”  […]

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Sales Spike For Giants Rookie QB Daniel Jones Following Hot Debut

One win. That’s all it took for rookie New York Giants quarterback Daniel Jones to go from alleged draft day blunder to one of the NFL’s new merchandising stars. With the 22-year old quarterback leading the Giants to a 32-31 come-from-behind win over the Tampa Bay Buccaneers Sunday, sales of Jones’ No. 8 jersey have gone through the roof. Jones boasted the top-selling NFL player jersey both Sunday and Monday at online apparel retailer Fanatics, said company spokesman Brandon Williams. The […]

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Going From Picks To Kicks, Kam Chancellor Now Focusing On Fashion

Like many kids growing up, Kam Chancellor wished that he could wear what he wanted. From shoes to clothes, he couldn’t afford to buy the best that each had to offer. Since he retired from the NFL in 2018, Chancellor has made it a point to let others live a life he could only dream of as a child. In collaboration with his wife and business partner Tiffany, he recently unveiled the Chancellor Collection shoe line. Created in partnership with […]

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NFLPA Player Camps Continue To Grow

(The NFLPA is a proud partner of Front Office Sports) A shared interest and priority for most professional athletes is giving back to their community and to the world of youth sports. The NFL Players Association makes this a priority as well.  In 2019, the NFLPA assisted 208 different NFL players in the planning and execution of day camps that served over 61,000 kids across three different countries. Because of this, notable players like Malcolm Jenkins, Lamar Jackson, Kirk Cousins, […]

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Star-Studded Additions to Sounders’ Ownership Group

*This piece first appeared in the Front Office Sports Newsletter. Subscribe today and get the news before anyone else.  Watch out James Harden and Will Ferrell: the MLS celebrity ownership pick-up game just got even bigger. The MLS club announced yesterday that eleven families with connections to the Seattle area would be joining its ownership group. The new investors will take over part of a stake formerly held by Joe Roth, the Hollywood producer who helped the city land an MLS expansion spot […]

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Marques Ogden Speaker

Marques Ogden Speaks From Experience Falling From the Top

Marques Ogden felt he did everything right after he retired from the NFL. The former offensive lineman lived on a budget, retired with plenty in the bank and started a multi-million dollar business after his playing days were finished.  Then things came to a screeching halt. In 2012, the construction company he started while still in the league ran into financial problems, in part he claims because of a partner company that wouldn’t pay. He tried to keep the company […]

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Will Bobby Wagner Inspire Other NFL Players To Strike Their Own Deals?

When the Seattle Seahawks middle linebacker Bobby Wagner reported to the team facility to begin preparations for next season, he was surely to be pulled aside by one of his teammates and asked a direct question: So how did you do it? The 29-year-old Wagner recently became one of the rare pro athletes to successfully negotiate his own contract without an agent. By most accounts, Wagner didn’t need a silk-suited Jerry Maguire-type at the negotiating table. On his own, the […]

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Jed Collins Financial

Former NFL Fullback Jed Collins Wants to Make Sure Wallets Stay Full

Jed Collins knows what it’s like to be blindsided by NFL cuts and how a career as a professional athlete can be like walking on a tightrope. For seven years, Collins played in the league as a fullback, adopting a “dirtbag” persona, he said, that wasn’t really him but helped him eventually stick on rosters after being released “a baker’s dozen times” his first two years. He now embraces those struggles and uses his experience as a professional athlete to […]

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Valdes-Scantling brand

Valdes-Scantling Not Waiting On Breakout Year To Build His Brand

Athletes using their elevated status for business success isn’t a new concept, but Marquez Valdes-Scantling isn’t waiting for his on-the-field recognition to get his off-the-field efforts in order.  The second-year Green Bay Packers wideout has been named by several publications as a breakout candidate this season as one of the top targets for Aaron Rodgers, who has commented early in training camp on the young receiver. Following a rookie season when the fifth-round draft pick hauled in 38 catches and […]

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Travis Kelce Hilo

Travis Kelce Powers Up With Equity in Hilo Nutrition

During games, Kansas City Chiefs tight end Travis Kelce will aid his play by chewing supplement gummies. That led him to get connected with a company paving the way in the industry. Now he owns part of the company. Through a mutual connection, Kelce and the owners of Hilo Nutrition found common ground and Kelce bought into the company. Rather than becoming a spokesperson, Kelce continues to find himself in equity deals, as are a growing number of professional athletes […]

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