Media

If ESPN Cuts Ties With Dan Le Batard, Is DAZN Waiting in Wings?

Dan Le Batard’s future at ESPN came into question this week when he tore into President Donald Trump on his popular show, directly challenging ESPN President Jimmy Pitaro’s no politics ban. As of Friday afternoon, Le Batard was still on the air. But he missed the first hour of his TV/radio simulcast in Miami, while ESPN sternly reminded all of its on-air talent – including Le Batard – to steer clear of the third rail of politics. During June, Le […]

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UK Hiring Spree for The Athletic Creating Massive Industry Changes

*This piece first appeared in the Front Office Sports Newsletter. Subscribe today and get the news before anyone else. It was not too long ago that the New York Times ran an article with the headline of “Why The Athletic Wants to Pillage Newspapers”. Fresh off a new funding round and plans to hire at least 55 people in the UK according to Digiday, The Athletic has created what some are calling a “journalist transfer window.” Publications are having “crisis” meetings… According to BuzzFeed […]

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Expanded Media Coverage Fuels The WNBA’s Sudden Spike In Fan Engagement

Through the first several weeks of the 2019 WNBA season, there has been a significant rise in audience viewership and fan engagement around the league, with ratings up nearly 64 percent when compared to the same time last season. While one reason for this sudden spike is certainly due to new and expanded broadcast partnerships between the WNBA and networks like ESPN and CBS, the growing popularity has also been fueled in large part by the discernible cultural shift happening in […]

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Nets Drawing “Yankees-Like” Attention At YES With Durant And Kyrie

The call that Howard Levinson of YES Network had been waiting for about the Brooklyn Nets came when he was out shopping with his son. After staring intently at his phone, his son suddenly grabbed Levinson’s arm and screamed the Nets were landing both Kevin Durant and Kyrie Irving. Finally, there would be some light at the end of the subway tunnel for the Nets, who have played second fiddle to the New York Knicks in the Big Apple since […]

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Madrid Derby Documentary Kicks Off Relevent Sports Group’s New Investment In Content

Relevent Sports Group has spent the last six years bringing Europe’s biggest soccer clubs to the U.S., highlighted by the storied matchups that have featured in the International Champions Cup such as the ‘El Clásico’ rivalry between FC Barcelona and Real Madrid, as well as the Manchester derby between Manchester United and Manchester City. This year, the company is kicking off what will become an annual seven-figure investment into content production around its tournaments and the teams that play in […]

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Norby Williamson Talks ESPN’s Big June — and Stephen A. Smith

ESPN enters the summer of 2019 on a roll. During June, the Worldwide Leader in Sports grew its audience 12% in the 7 a.m. to 7 p.m. ET window as shows such as Get Up, First Take and SportsCenter posted strong year-over-year growth. That double-digit increase helped power an overall 5% increase over the network’s 24-hour programming period compared to June 2018. For the month, ESPN topped all full-time cable networks in total viewers and men aged 18-34, 18-49 and […]

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MLB Network Adding Local Touch To Its Documentary Series

When it came to promoting its latest documentary on the 1995 Seattle Mariners team, MLB Network went right to the most captive audience – Mariners fans. The documentary, titled ‘The 1995 Mariners: Saving Baseball in Seattle,’ chronicles the team’s stunning playoff run that also helped spark local support for a stadium vote, which ultimately kept the team in Seattle. It features interviews with key players on the team, like Ken Griffey Jr., Jay Buhner, Edgar Martinez and Mike Blowers. It […]

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Spalk Helps MLSE Reach Multilingual Fan Base

(Spalk is a proud partner of Front Office Sports) Quite simply, Maple Leaf Sports and Entertainment (MLSE) are Toronto sports. MLSE owns the 2019 NBA Champions Toronto Raptors, Toronto Maple Leafs, Toronto FC, Toronto Argonauts, Toronto Marlies, Raptors 905 and Toronto FC II. MLSE recently partnered with Ryerson University to establish the Future of Sport Lab to help highlight and grow some of the world’s most promising technology startups.  “Through the Future of Sport Lab we continue to establish Toronto […]

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Greenfly and Libris Partner To Make Managing Digital Assets Easier For Sports Brands

(Greenfly is a proud partner of Front Office Sports) For college and professional sports marketers, organizing and distributing content can be a tall task. With Greenfly and Libris, it just became significantly easier.  Greenfly is a social content collaboration and distribution engine trusted by brands like Major League Baseball, the Professional Fighters League, and the World Surf League. Libris by PhotoShelter is the simplest and fastest digital asset management platform on the market built for visual media and used by […]

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