Social on the Sidelines: Live Podcast with Bryan Graham of Bleacher Report

Subscribe: iTunes | SoundCloud In the span of a few years, Bleacher Report has grown into one of the world’s most prominent sports media brands with a social media following of tens of millions. Bryan Graham, the brand’s director of social content strategy, has been at the forefront of much of that growth throughout the last four years. In a special episode of Social on the Sidelines, Shahbaz Khan chats with Graham about the brand’s rise to social media prominence, his own professional […]

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LA Dodgers Social Media Manager Sue Jo on Sustaining Creativity

Subscribe: iTunes | SoundCloud The keys to a good social media presence for a sports team are providing fans with access, engaging with them, and posting crisp content. One of the better examples of all these things in Major League Baseball currently is the Los Angeles Dodgers. A graduate of Columbia College Chicago, Sue Jo is now the social media manager for the Dodgers. She is in her fourth year of working with the organization following a stint as a content producer with […]

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NFL Social Content Manager Jordan Dolbin on Building Athletes’ Social Presence

Subscribe: iTunes | SoundCloud As personal branding continues to create opportunities for professional athletes, leagues are creating programs to help players improve their social presence with greater resources and education. Jordan Dolbin is leading one such program at the National Football League. A graduate of Baker University and the University of Minnesota, Dolbin is now the manager of social content with the NFL. Dolbin joined the NFL in 2015 after a number of internships within sports and a stint as a teaching assistant […]

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