(Satisfi Labs is a proud partner of Front Office Sports) Data can tell an organization a lot about their fans and, in particular, their experience within a venue. Take concessions, for example, and plenty of questions arise. In this webinar, San Diego Padres VP of Marketing Katie Jackson, Minnesota Vikings Manager of Engagement & Sales Analytics Genette Sekse Amar, and Satisfi Labs COO Courtney Jeffries join FOS CEO Adam White to discuss the findings from our latest whitepaper “Burgers, Beer, […]
(Vizrt is a proud partner of Front Office Sports) Esports producers face the challenge of producing content for both in-venue and ‘streamed-to’ audiences. In this webinar, hear from esports experts Ramon Ramos, Michael Thuney, and Lucy Goldberg on using traditional and non-traditional live production technology to tell unique stories to these two audiences, each of which will experience the competition from very different perspectives. Edited highlights appear below: On similarities between producing esports broadcasts and traditional sports broadcasts (2:34) Thuney: “It is similar in the […]
(GumGum is a proud partner of Front Office Sports) Brands want to know that they are getting the biggest possible bang for their buck when it comes to sports sponsorships. What measures can be put in place to protect downside portfolio investment risk and foster greater predictability of results throughout the entire sponsor life cycle? In order for these brands to understand what that looks like, as well as for sports teams to understand how that’s possible, it first takes […]
(SRi is a proud partner of Front Office Sports) It’s no secret at this point that it’s become very appealing in recent years for even the biggest sports fans to watch the game in the comfort of their home or a sports bar versus attending a game in person. In this webinar, Doug Hall and Charles Boehmig of SRi and Fifth Third Bank VP of Corporate Sponsorships Maria Holmes join FOS CEO Adam White to discuss where the most room […]
(SQWAD is a proud partner of Front Office Sports) Capturing fans’ attention can be difficult in a time when they have heaps of information and entertainment in the palms of their hands. The upside to this: smartphones and digital media also give teams and leagues a vehicle to reach more fans than ever before. More eyes can definitely mean more sponsorship money, but it takes the right types of activations. In this webinar, FOS CEO Adam White is joined by […]
(*opendorse is a proud partner of Front Office Sports) It’s not enough for an athletic department to send a few tweets from the team account and call it a day. At any one time, a program’s coaches, student-athletes, commits, alumni and team account should share a unique but unified message aimed at attracting recruits. This keeps the athletic ecosystem flourishing. In this webinar, Twitter Sports Partner Manager David Herman, Facebook Head of Sports Partnerships Vincent Pannozzo, Grassroots & Athlete Marketing […]
(Varsity Partners are a proud partner of Front Office Sports) A brand is more than an identity. It also requires a significant amount of time, effort, and knowledge to not only create one, but grow it into something memorable and sustainable. That applies to every aspect of marketing, digital or otherwise. In this webinar, Tim Rebich, Nick Irwin, and Pearson Cunningham of Varsity Partners and University of Georgia Deputy Athletic Director Josh Brooks join FOS CEO Adam White to discuss the impact […]
Brands spend more than $65.8 billion globally on sports sponsorships annually. How do marketers properly assess the performance of these partnerships?
In this webinar sponsored by Conviva, our panel of experts discuss what it takes to consistently grow an audience with Instagram Stories.
(*Hookit is a proud partner of Front Office Sports) In today’s landscape, a billboard at the ballpark simply isn’t enough for teams to engage fans on behalf of sponsors. With so many different things vying for fans’ attention at home and at the stadium, both teams and sponsors need to think creatively to get the most out of a partnership. In this webinar, Hookit Chief Revenue Officer Kimberly Cook and Cleveland Indians Sr. Manager of Service Corporate Partnerships and Premium […]
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