(MVPindex is a proud partner of Front Office Sports) At the 2019 FIFA Women’s World Cup, the United States Women’s National Team claimed their latest in a series of major victories. Many of the brands sponsoring the tournament were also big winners posting on social media more than two thousand times over the course of the event. MVPindex compiled the numbers from what brands won the sponsorship and social media game in their latest report. Here are a few highlights: […]
(Sports Tech Tokyo is a proud partner of Front Office Sports) At the end of the day sports and entertainment are still about competing for eyeballs. Even in today’s globalized climate, the key attracting an audience remains the same in all parts of the world: tell a compelling story on a platform that makes sense. Unmish Parthasarathi is the founder of Picture Board Partners: a media company that helps startups, VC & PE funds, brands, publishers, entertainment & sports franchises, […]
(Sports Tech Tokyo is a proud partner of Front Office Sports) Athletes like Kevin Durant and Lebron James have made waves in recent years for their savvy investments as well as their play on the court. More and more professional athletes are following this path by finding ways to branch out as entrepreneurs while expanding their personal horizons. Tracy Deforge is the founder of The Players Impact: an exclusive group of professional athletes who invest in early stage companies together. […]
Rob Perez AKA World Wide Wob talks his emergence onto NBA Twitter, advice for breaking into the content creation space, and lessons he’s learned along the way.