Basketball Archives - Front Office Sports

WNBA Targets Broader National Reach With CBS Sports Deal

CBS joins ESPN, NBA TV and Twitter as WNBA broadcasters as the league works to broaden its in-season viewing audience on a national level.

Sponsorship2 weeks ago

AT&T’s Logo Deal With WNBA Represents Deeper Strategy With NBA

AT&T's investment in the NBA includes the WNBA, NBA 2K League, G-League and USA Basketball, representing a piece of its broader entertainment sponsorships.

College Athletics3 weeks ago

3X3U National Championship Puts a College Spin on Three-on-Three

The Dos Equis 3X3U National Championship takes place on Final Four weekend and joins events like the Olympics and BIG3 in growing three-on-three hoops.

Sponsored3 weeks ago

How The UNC Tar Heels Organized Roy Williams’ Court Dedication

To celebrate the dedication of Roy Williams Court, UNC staff were tasked with putting together a special reunion dubbed Carolina Family Weekend.

Media3 weeks ago

BallerTV Takes Over Youth Sports Broadcasting One Game at a Time

In just its third year in operation, the livestreaming aims to broadcast 250,000 youth sporting events in 2019, with plenty more to come.

Feature1 month ago

Future of Basketball Trending Toward More Beautiful, Global Game

An evolved game plus a focus on international growth has the NBA thinking more broadly about how, and where, the next generation of stars arrives.

Digital Media1 month ago

Big Ten Network Elevating Digital Game During Conference Tournament

The Big Ten Network will leverage its contributor network to increase social content during this weekend's Big Ten Tournament in Chicago.

Digital Media2 months ago

Dive Into Steph Curry’s Life With ‘Stephen vs. the Game’ This Spring

The new Facebook Watch series "Stephen vs. the Game" goes behind the scenes of Golden State Warriors guard Stephen Curry's life.

Digital Media2 months ago

Overtime Capitalizes on Women’s Basketball Buzz With OvertimeWBB

Building on the Gen Z affinity for social media and all things internet-related, digital-media startup Overtime has cultivated a passionate following of sports fans over the...