Riot Games Wants Non-Endemic Brands That Buy Into Creative Approach
‘Locked In’ Goes Behind the Curtain With NBA 2K League Players
Allied Esports Recognizes Opportunity in Mexico With New Partnership
Overwatch League’s First Homestand Weekend Sets the Stage for Geolocation
Esports Fashion Levels Up as Esports Continue into Mainstream
Powerade Commits to Building Soccer Fields In New Campaign
NHL Keeps Running On Dunkin’ With New Deal
Concacaf Unveils First-Ever Women’s Soccer Plan
MLSPA and REP Worldwide Teaming Up to Promote MLS Players
Budweiser Signs On as Presenting Partner of Women’s International Champions Cup (EXCLUSIVE)
Teams and Leagues Cozy Up to CBD Brands
Are NFL Jersey Ads Next?
CohnReznick Sponsors a Dive Inside the Business of Baseball
Warriors Surprise Nearly 20,000 Fans with Google Home Minis
Oakland Coliseum Scores Naming Rights Partner
The NBA’s Basketball Operations Associates Program provides job training for league positions including business operations,player relations and scouting.
Uninterrupted acquired "More Than An Athlete," as the two brands' visions and missions were aligned in helping empower athletes off the field.
With big-name clients such as Kirk Cousins, Darius Philon, and ESPN’s Olivia Harlan, LW Branding is poised for even more growth in 2019.
While many universities have student-athlete services divisions, programs this specific to football are extremely rare in the NCAA.
The body and skincare line backed by Kobe Bryant is out to change how athletes use everything from sunscreen to deodorant.
Part Two: Going Social
VaynerSports, with the help of a former NFL player, looks to capitalize on a changing business landscape for clients.
Through the events, Roc Nation wants to give its talent the chance to interact with some of the most powerful business people in the world.
The digital platform will see operations expand into London and Barcelona.
How former professional baseball player, China McCarney, leveraged his own battle with anxiety to create a foundation that provides athletes with the resources they need to...