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The Wolfpack want to drive as much revenue as possible while remaining fan friendly. For help with this, they're working with Old Hat.
The goal of the partnership is to give athletes real-time access to high-quality content on their mobile devices.
Venturing into unexplored territory, FC Bayern Munich took one Texas A&M fan on an unforgettable adventure across sports.
When developing a platform strategy, Eric DeSalvo recommends digital marketing professionals keep in mind four words when deciding what content goes where.
As the number of bowl games continues to expand, the original concept of community-based events remains true, according to the Football Bowl Association.
A significant economic impact gap between the more than 40 bowl games leaves professors wondering if they’re all worth it.
Thanks to immense talent and a strong work ethic, Kris Budden leans into every aspect of her life, from her job at ESPN to her role...
If working all year to organize one bowl game sounds absurd, think again. There's plenty of opportunities to make your mark by working in events management.
While many universities have student-athlete services divisions, programs this specific to football are extremely rare in the NCAA.
Vanderbilt, Wake Forest and FIU offered a handful of examples on how social media departments can capitalize when their football teams become bowl eligible.