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Four Ways Social Media Professionals Can be More Effective

A good strategy is key to finding success. Social media marketing strategy and planning have come a long way since the “Wild West” days of the early 2000s. Gone are the days of doing social media just to do social media. You can’t say you have a Facebook page, or Instagram and Twitter account and not build a strategy around them. You may be surprised to find that PR and #smsports pros still struggle with certain aspects of social media. Whether […]

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