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American University: Preparing Students for the Next Generation of Sports Management

The Online Sports Management and Analytics Graduate Program at American University is the first of its kind and is built to provide a unique education in analytics, new technologies and social media. Image via Matt Winkler A big challenge in the sports industry today is staying current with the rapid changes in the business in order to ensure your marketability. Many students take on this challenge by pursuing higher education after their undergraduate studies. A master’s degree provides the opportunity to […]

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Connecting the Dots and Capitalizing: The Journey of Matt Winkler

This feature is presented to you by the University of Nebraska — Lincoln Master of Arts in Business with a Specialization in Intercollegiate Athletics Administration. Matt Winkler, Director of the Sports Analytics and Management Graduate Program at American University Image via Matt Winkler For more than 20 years, Matt Winkler, Director of the Sports Analytics and Management Graduate Program at American University and Founder and Executive Director of the Sports Event Marketing Experience (SEME) Conference, has built a wealth of experience in the […]

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