Concacaf’s efforts to expand its Gold Cup tournament both in terms of number of games and teams as well as in its fan-facing efforts has led to a revenue boost for the confederation. The 2019 edition of the tournament, won by Mexico on July 7, had been expanded from 12 to 16 teams. Thirty one matches in total were played in the Gold Cup this year, compared to 25 in 2017. That expansion, which also included holding matches in Costa […]
Partnering with TV Azteca, Allied Esports hopes to tap into an underserved esports market in Latin America, particularly Mexico.
Is México a viable spot for an NBA franchise? Owners like Mark Cuban think so. The Phoenix Suns and Dallas Mavericks combated baskets in Mexico City on Thursday night as a part of the NBA’s Global Games initiative. The game took place in Mexico City’s Arena Ciudad de México, a highly-regarded venue located in a region that is showcasing a dynamic thirst for basketball. That thirst, combined with the NBA’s own urgency to globally expand the game, could someday parlay into […]
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