Shot Callers: Adi Kunalic, Co-Founder, opendorse

(opendorse is a proud partner of Front Office Sports) The rise of social media has allowed athletes to tell their own stories and build their personal brands as well as that of their team or league. For years, however, access to high quality content captured by the team or league was limited for the athletes. Thanks to tools like opendorse, founded by Adi Kunalic and Blake Lawrence in 2012, the process is now much more streamlined. Kunalic sat down with […]

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opendorse Further Streamlines Content Marketing With New Update

(opendorse is a proud partner of Front Office Sports) Since 2012, more than 7,000 athletes have used opendorse to approve and publish content from partners to their personal social channels with the click of a button. These partners include organizations like the PGA TOUR, LPGA, NFLPA, dozens of professional teams and 50-plus college athletics programs. The organization has received and reviewed feedback from their partners over the last several years to build a platform tailored to their current needs with […]

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Committing to Content: How to leverage social to connect with student-athletes

(*opendorse is a proud partner of Front Office Sports) It’s not enough for an athletic department to send a few tweets from the team account and call it a day. At any one time, a program’s coaches, student-athletes, commits, alumni and team account should share a unique but unified message aimed at attracting recruits. This keeps the athletic ecosystem flourishing. In this webinar, Twitter Sports Partner Manager David Herman, Facebook Head of Sports Partnerships Vincent Pannozzo, Grassroots & Athlete Marketing […]

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NFL All-Pro Gerald McCoy Highlights His Passions Through Giving Back and Partnerships

(*opendorse is a proud partner of Front Office Sports) Tampa Bay Buccaneers defensive tackle Gerald McCoy has been named to six Pro Bowls and the NFL All-Pro first team three times. However, it is not only his accolades as a player that are notable. This past season, McCoy was nominated for the prestigious Walter Payton NFL Man of the Year Award, given annually to one player for outstanding community service off the field, as well as performing well on the […]

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