(MVPindex is a proud partner of Front Office Sports) At the 2019 FIFA Women’s World Cup, the United States Women’s National Team claimed their latest in a series of major victories. Many of the brands sponsoring the tournament were also big winners posting on social media more than two thousand times over the course of the event. MVPindex compiled the numbers from what brands won the sponsorship and social media game in their latest report. Here are a few highlights: […]
As more eyeballs are drawn towards women’s soccer following the 2019 FIFA Women’s World Cup, Relevent Sports Group is looking forward to a big second year for its women’s soccer tournament – and forecasting even bigger things ahead. The Women’s International Champions Cup, launched last year, follows a similar format as Relevent’s International Champions Cup, bringing the top clubs in professional soccer to the U.S. for one tournament. However, unlike the men’s ICC, a distinct advantage has helped the women’s […]
(BrandForward is a proud partner of Front Office Sports) True strength comes from within. That is the message Clover Sonoma wants to convey with the launch of their new “Strong Inside” campaign celebrating the inner strength of women. Clover Sonoma is a third-generation, family-owned and operated dairy based in Northern California. This week, the company introduced their new campaign featuring women who embody inner strength – championship-winning athletes Brandi Chastain, Alysia Montaño, Jennifer Azzi, and Emmy-winning sports journalist Amy Gutierrez […]
In August, Concacaf appointed its first-ever head of women’s football – former Canadian women’s national team player Karina LeBlanc.
Last year’s inaugural Women’s International Champions Cup did not have a presenting sponsor.
Through a series of posters and murals, WNT Everywhere connects fans to Women’s National Team players on a deeper level leading up to World Cup action.
Heading into next summer’s Women’s World Cup, the National Women’s Soccer League aims to maintain its position as a leader in the game.
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